Revitalizing a Legacy Software Brand

TurningPoint Systems

Customer

TurningPoint Systems

Goal

Modernize Brand and Digital Assets

Branding & Logos Content Development Social Media

Turning Point had been a respected name in the industry for years, but as they evolved into a leading software company, they recognized the need for their brand and digital presence to reflect that transformation. Their goal was to engage the next generation of buyers while maintaining the strong foundation they had built over the years. When they came to us, it wasn’t just about refreshing their website—it was about reshaping their entire brand identity to align with their forward-thinking approach and long-standing reputation.

They chose Adapt Studios because we understood both their history and their vision for the future. Our partnership was focused on positioning them as a company ready to lead in a modern, fast-paced market. Through a comprehensive brand overhaul, we helped Turning Point develop a look and voice that resonated with today’s audiences while staying true to their roots. Together, we created a brand that honored their legacy while preparing them for the exciting opportunities ahead.

TurningPoint Systems

What They Thought

"Adapt Studios brought fresh energy to our brand, helping us appeal to the next generation of tech buyers with modern, engaging content."

Modernizing for Today’s Market

We began by giving Turning Point’s brand a complete refresh. A new logo, an updated website, and a cohesive brand story helped them make a strong impression on today’s tech-savvy buyers. Our social media strategy and video content didn’t just keep them visible– it made them feel relevant and exciting in a competitive market.

TurningPoint Design Graphic
TurningPoint Design Graphic
TurningPoint Website Design
TurningPoint Print Brochure
TurningPoint Presentation Slide
TurningPoint

Building a
Future-Ready Brand

The redesigned website and updated branding gave Turning Point a fresh, modern look that resonated with both new and existing clients. Our social media strategy helped them engage their audience in new ways, positioning them as a forward-thinking company ready to take on the next wave of technological advancements.

The result is a brand that not only honors their past but sets them up for future success. Through our marketing campaigns, pricing sheets, sales pitches, and client testimonials, we’ve helped Turning Point build a new image that resonates with their audience, keeping them relevant in a fast-evolving software space.

Revitalized
Brand Identity

Turning Point’s brand is now modern, fresh, and ready for the future.

Increased
Engagement

Their new digital presence is driving higher engagement and visibility across platforms.

Positioned for
Growth

Turning Point is now positioned as a modern leader in the software industry.

LET’S ADAPT

TOGETHER

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